Showing posts with label website. Show all posts
Showing posts with label website. Show all posts

How Do Search Engines Work - Web Crawlers

It is the search engines that finally bring your website to the notice of the prospective customers. Hence it is better to know how these search engines actually work and how they present information to the customer initiating a search.

There are basically two types of search engines. The first is by robots called crawlers or spiders.

Search Engines use spiders to index websites. When you submit your website pages to a search engine by completing their required submission page, the search engine spider will index your entire site. A ‘spider’ is an automated program that is run by the search engine system. Spider visits a web site, read the content on the actual site, the site's Meta tags and also follow the links that the site connects. The spider then returns all that information back to a central depository, where the data is indexed. It will visit each link you have on your website and index those sites as well. Some spiders will only index a certain number of pages on your site, so don’t create a site with 500 pages!

The spider will periodically return to the sites to check for any information that has changed. The frequency with which this happens is determined by the moderators of the search engine.

A spider is almost like a book where it contains the table of contents, the actual content and the links and references for all the websites it finds during its search, and it may index up to a million pages a day.

Example: Excite, Lycos, AltaVista and Google.

When you ask a search engine to locate information, it is actually searching through the index which it has created and not actually searching the Web. Different search engines produce different rankings because not every search engine uses the same algorithm to search through the indices.

One of the things that a search engine algorithm scans for is the frequency and location of keywords on a web page, but it can also detect artificial keyword stuffing or spamdexing. Then the algorithms analyze the way that pages link to other pages in the Web. By checking how pages link to each other, an engine can both determine what a page is about, if the keywords of the linked pages are similar to the keywords on the original page.

Use Keywords In Page Titles

It is recommended that you use keywords in page titles itself.

This title tag is different from a Meta tag, but it's worth considering it in relation to them. Whatever text one places in the title tag (between the [title] and [/title] portions) will appear in the title bar of browsers when they view the web page. Some browsers also append whatever you put in the title tag by adding their own name, as for example Microsoft's Internet Explorer or OPERA.

The actual text you use in the title tag is one of the most important factors in how a search-engine may decide to rank your web page. In addition, all major web crawlers will use the text of your title tag as the text they use for the title of your page in your listings.

If you have designed your website as a series of websites or linked pages and not just a single Home Page, you must bear in mind that each page of your website must be search engine optimized. The title of each page i.e. the keywords you use on that page and the phrases you use in the content will draw traffic to your site.

The unique combination of these words and phrases and content will draw customers using different search engine terms and techniques, so be sure you capture all the keywords and phrases you need for each product, service or information page.

The most common mistake made by small business owners when they first design their website is to place their business name or firm name in every title of every page. Actually most of your prospective customers do not bother to know the name of your firm until after they have looked at your site and decided it is worth book marking.

So, while you want your business name in the title of the home page, it is probably a waste of valuable keywords and space to put it in the title line of every page on your site. Why not consider putting keywords in the title so that your page will display closer to the top of the search engine listing.

Dedicating first three positions for keywords in title avoiding the stop words like ‘and’, ‘at’ and the like is crucial in search-engine-optimization.

Free Website Promotion

Can you ever avail of free website promotion? Is that even feasible?

Of course yes! Nowadays, your baby website can amass huge traffic in no time thanks to free website promotion.

How does this free website promotion go anyway? What are things to be done?

1. Enlist your website.

Look for the hottest Internet directories and enlist your site there. This is the easiest and most effective free website promotion tactic. Start with this step and the rest of the good things will follow.

Just don't forget to prep your website and make it all spruced up for a higher chance to get accepted in your directory of choice.

2. Know your forums.

One reason why forums are created is for free website promotion for everyone. Log in, post actively, let them know about your site in every post and you attract instant visitors right there.

3. Write a press release.

Release your writing prowess and start up a press release that advertises your site! This is a free website promotion tactic that you can do anytime. Type a brief paragraph or two and email it to your friends, colleagues, internet e-zines, newspapers and other media and massive traffic will come to you pronto!

4. Be friendly online.

Free website promotion means you need to be friendly to other webmasters. Why, you ask? So they can link you immediately! Establish contacts and never tire of link requests and exchanges.

5. Write an article.

Say, your website is about your travel agency. Write an article about the perks of traveling or the hottest travel spots in the world. On the concluding paragraph, mention your website in passing. This article works as an advertorial and doubles as a free website promotion approach.

6. Just let the whole world know about your site.

What is free website promotion without the word of mouth? Insert your website, its URL and features in daily conversations and let the good news spread from one mouth to another!

7. Make a banner ad.

Make a banner ad for your site and ask another webmaster to do the same for his site. Then swap!

8. Take up a free website promotion course online.

Yes, there are free website promotion tutorials. But don't you know that you can actually take a free website promotion course that can help you out further? Part of the free website promotion program is signing up for newsletters.

When you make a website, you need not pay anything to promote it. You just read it -- there is such a thing as free website promotion!

The ClickBank Mall

Even if you have no products of your own, and no website but want to make money, marketing online affiliate programs, you can still and set yourself up and succeed as an affiliate marketer.

Like any business venture, starting a successful online affiliate marketing venture requires vision and strategic planning. And it is the novelty of the Internet that makes solid planning crucial to realizing those business objectives. Far too many serious companies venture onto the Internet without a sharp online marketing vision and without a well-defined business agenda

Most people set goals that are too far fetched, and hope to make money overnight.

So it is better to purposely set them very low. In fact, it is prudent to set an initial of just USD.100 per month. Although this figure may seem monumental at first, you have to prove to yourelf that you could do it. Now the bottomline is that if you can't make this USD.100 [even if it is a cumulative figure], within your first 3 months, then you would have to search for alternate methods..

What you would require is your own money making Website that is powerful and holds so much passive residual income potential Within Minutes.

The Clickbank Mall costs nothing to join and agents can build a substantial income over time as well as build a downline of subagents. All you need to do is to just plug it into your website and make sales daily from products that you never new existed.

Anyone playing with ClickBank, is sure to know that their checks will increase within a one two-week pay period.

Basically, The Clickbank Mall offers a 100% search capability to ClickBank's Marketplace of nearly 12,000 ClickBank products. As a result, YOU can find more of the products and deals that you want quickly and easily, and affiliates can earn commissions on a much more extensive line of products.

The context-relevant, text-link affiliate ad blocks let you choose from ClickBank's Marketplace of nearly 12,000 products, by copying and pasting a little JavaScript onto your web pages. Besides, you only show context-relevant, highly targeted text ads that you have control over. Just think when someone clicks on these ClickBank ads you make a profit and a pretty good one at that. Check it out.

They also have the ability to customize the ads just like Google does so you can make them look exactly like Adsense ads. You can also either select the search terms to match with your site OR let the program determine them from the page title and heading. Real-time reporting of clicks by domain, page and referrer is provided.

Since all the ads are shown from the ClickBank Mall, the way it works is that they substitute your ClickBank ID into the ads.

The breakup is as follows... 5% of the impressions goes to the account you sign up under, and 5% goes to AffiliateSensor. So for every 100 ads you show on your site, your ClickBank ID will show up on 90 of them, 5 will have the ID of the account you signed up under, and 5 will be AffiliateSensor's ID.

You can also either select the search terms to match with your site OR let the program determine them from the page title and heading. These new and improved storefronts are ready and waiting for shoppers, as well as new affiliates to market and run them.

Check it out !

You'll like it. Besides the interface is simple

However, also run a double-check. As they have been complaints that in Safari and on the Mac under OSX, the ads do not show up. However with Firefox they do work.

You will like the ability to display the ads that YOU WANT as opposed to some silly algo deciding.

However, be patient. Expect to see a small payoff, say after 3 to 6 months, there may be a small trickle! When you reach your initial goal, start experimenting more with your site, by adding a newsletter, or a blog etc.

That's it - So go get your very own money making website that is ready to take orders and start putting money into your pocket today.....

So get your own FREE ClickBank Mall Nowl ...


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Making Money Online With The Rich Jerk ?

Obviously, there are many ways to make money online.

There is Adsense, AdWords and many other best ways to make money, but this took the cake.

You must have gone through books and writings of Alex Mandossian, Dan Kennedy, Harvey Segal, Jason Potash Jay Abraham, Jeff Mulligan, Perry Marshall, Ralph Wilson, Robert Allen,, Willie Crawford, Jim Edwards, Joe Vitale, Ken Evoy, Lynn Terry, Mark Hendricks, Markus Allen, Marlon Sanders, Rosalind Gardner, Shelley Lowery, Stone Evans, Terry Dean, Vincent James, Willie Crawford and so and so forth but The Rich Jerk ?

I had been writing about just about anybody... but it was time I thought I gave this guy a shot

No, this guy is definitely not from the usual league, yet he promises that Internet treasure chest

Now what are these so-called easy ways to make money and fastest way to make money, that you don't know of?

It becomes even more irritating by the number of posts displayed at webmasterworld, warriorforum, digiforum or whatever forum

The Rich Jerk claims and in most cases he is right to show how to find fastest ways to make money.

In fact you are contemplating alternate business opportunities where that can you make money. And you are even thinking of dabbling to make money in real estate or make money in stocks and Forex. Anything seemed to be better than make money online from home

Now we know that affiliate marketing is a safe and time-tested strategy for making money online. But this book, took the cake, the name and the razzmatazz

Besides, this was the book that initiated many a person into this make easy money mess…..

I had to get it whatever the cause.

Now what are these new PPC strategies, ClickBank strategies or Adsense strategies strategies to everyday wealth, that we don't know of already?

Besides, I was recently reviewing some profiles of some friends involved into affiliate marketing and noted that most of them face difficulties to make extra money, despite generating the usual amount of cash from their site. (I am not excluding myself from this privileged list)

One of the reasons is that we expect to make money fast. The other reason could be the strategies applied.

Now, characters such as The Rich Jerk who come out with such publications can only make, my make money from home, matters worse.

Mainly because, to the successful affiliate, it is always how much money can you make, and to the struggling affiliate it is always how do I make money online. That equation will not change

Imagine trying to get rich quick and how to make big money in a month.

Nonetheless, I was still curious.

You dabble in his newfound strategies and seemingly they work. All of a sudden you become more curious because your how to make extra money file is beginning to receive input

This book has got much attention recently, mainly because of the number of sales it has generated in such a short time.

Throughout he is absolutely arrogant, but then who cares. His methods are popular, they seemingly work and he has a huge fan following

His ideas work, mainly because his methods are easy and practical

Yes, the strategies highlight in the book, do generate quick cash, albeit short term.

Its becoming obvious that people have bought this course not because of any secret marketing systems, but because of the basic common sense strategies that has made him The Rich Jerk

The book is especially useful for newbies and once again, I highlight the fact, that it does show how to make easy money with an affiliate program.

Additionally, some of the methods are interesting to the seasoned affiliate as well.

Mentioned below is a link should you wish to obtain more information.

Hope you Make Money Online With The Rich Jerk


Affiliate Adventure
Earn thousands each month writing small affiliate ads
Become A Super Affiliate With Click Ad Equalizer
Finds most profitable keywords / products and builds multiple streams of revenue without having a website.






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Website Marketing - Learning to market your site online

Website Marketing - Would you send an enormous amount of letters costing tens of thousands to print and mail, in a direct marketing campaign, without testing their content first?

It's what many website owners do when they don't test their own website copy and content then spend thousands on web marketing campaigns to drive traffic to their websites.

What are the main reasons people don't buy online? They don't believe you.

Whatever may be the reason, it doesn't matter. You must build credibility for yourself, in your business. The sad truth is that building authority and credibility for your business is now harder than ever, especially online. And it has never been more essential.

Take a second look at your home page. It has your company name. It explains what you do. But does it explain why you can offer your extraordinary products at such an awesome price ?

Does it establish your credibility as a real business that will honor its agreements and send a quality product on time ?

Unfortunately, for 99% of the websites out there, the answer is no.

There is no attempt anywhere to address these issues. Not in advertising. Not on the home page, and not even in the information about each product.

The only place you can find a good example is in expert copywriters' work. By defining your website objective, experimenting with copy, content, persuasion, design, colour and architecture it is possible to predict what the response of your website will be.

In other words you can confidently predict how many people will do, what you want them to do Month after month. Easy? No, it takes a lot of work but it is possible.

Try few examples that should make your page into a super seller.

Keep It Simple
Focus on one product or service at a time. Don't confuse your prospect. Be super clear on your key benefit right up front, and then follow with additional benefits. Words sell better than pictures in most cases. Always be more direct, to the point

Write A Killer Headline
It's the single most important part of your sales letter. If you have not spent double the time on your headline than on the rest of the letter combined, then its high time you revised your strategy !

Sell with Sub-headings
Have at least One Sub-Headline per viewable page. Web readers scan - 90% of your visitors will not read through your copy, but will scan your headline. Your sub-heads should tell your story and intrigue your reader to read.

Trigger Key Emotions
Reinforce Emotions Your Customer is Already Feeling. You will never have truly killer copy until you understand your customers emotions about your subject area better than they themselves know. Once you have identified a few of their emotional buy triggers, then come right out and expose that emotion - build on it.

Have an Irresistible Offer
Once again, live in your customer's shoes. You can even triple your sales by tweaking your offer to include more perceived value. Throwing tons of freebies at your customer is NOT perceived value. Including something unique, something personalized, that will increase the perceived value of your product.

Review your website today and add any information you can think of to establish your business' credibility. Your accountant will thank you.

Definitely, there is more to writing great copy in website marketing

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Website Builders And Website Resources

There are so many WEBSITE BUILDERS, that it is difficult to specifically short-list a few. Mentioned below are a few of the popular packages. This in by no means that berates the other equally good ones.

Site Build It
Even if you have the slightest interest in starting your own online business, it is recommended that you spend considerable time researching the information available at SiteSell.com. You can use SiteBuildIt! from sitesell.com to create a web site, and you don't have to know absolutely anything about html, java, or any other webmaster skills or tools! SiteSell also provides an amazing amount of free information and very reasonably priced products and services.

Website Wizard
If your budget is next to nil and you can check out WEBSITE WIZARD. The package is affordable and includes hosting, a list service, and has around 10+ different site building services in 1 package including your own domain and e-mail addresses. Its search engine traffic grows your business, and their high-availability system makes your site run 24/7. You also have a 30 Day FREE Trial Period!

Warrior Pro
You get everything you need to run a home-based business in one incredible package. Your own domain, pre-made sales letters, tracking accounts, never before revealed ideas and instant friends that can help you with any question, need or idea you have. Not only that, but it can all be FREE, if you start promoting them. You make $10 per month on every person that signs up with your affiliate ID. They let you do this automatically while you sell your own products and services or promote other affiliate programs. If you have been looking for a way to make money on the Internet from home, you can stop looking....you just found it.

BizMint
Offers an extremely unique approach to finding quality domain names, powerfully branding a website and increasing sales.

Make My Site Sell
Make My Site Sell!, has been described as the BIBLE of site-selling. It has more 1,500 pages of revelations and seasoned strategies. It also includes a 451-page section on how to achieve high positions in search engines.

Mentioned below are some more good resources to help you build and maintain a great looking site. But, using a pen and paper to plan the site is the first step - some things never change!
  • ABestWeb - Free Scripts and Webmaster ToolsOne of the best collection of free scripts and webmaster resources at one point.
  • Sitepoint loads of well written articles covering virtually every aspect of website building, from basic HTML to advanced Java and PHP to trimming down your image file sizes in Photoshop. SitePoint Books are also another great way to learn, check them out.
  • A List Apart - another great place to learn more about web design. Includes, languages, usability, typography, content, business and much more.
  • Lynda.com excellent site for any web or graphic designer. Loads of tutorials, training videos, links and sound advice to help you make a great looking website.
  • Web Monkey - a great resource for the complete beginner up to the advanced Webmaster
  • Sitepoint - great forum with lots of helpful members. Just ask and you shall be wise!
  • Daily Standards - dedicated to recognizing sites that have been lovingly crafted with web standards and the future in mind.
  • Webmaster Toolkit - loads of tools to make a Webmaster's life a little easier including; web utilities, domain name tools and HTML tools
  • W3C HTML Validator - make sure your HTML code is valid by running it through this validator. There's a CSS one here too.
  • Xenu's Link Sleuth - a downloadable link checker to make sure your web site has no broken links. Very easy to use.
  • 1st Page 2000 - the best FREE web building software on the web.
  • Search Free Fonts - an online source for finding free fonts, font related articles and font tools.

How To Build Website
Another good source for both newbies as well as the seasoned web designer. It is not always big names that matter, it is the amount of information available at a single source, it makes your search so easier.. worth book-marking. How To Build Website, covers everything you need to know and wanted to know about building profitable websites online. CLICK HERE






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